PROJECT 2010
Well, the world is only but a few months away from the 2010 World Cup in South Africa. It is an event that unites people from around the globe who come to celebrate the world’s most popular sport.
Twelve years ago after a poor showing by the United States in the ’98 World Cup, a plan was devised. The plan was called Project 2010, and the goal was to “have USA positioned… to win the World Cup in 2010.”
When discussing the project, US Soccer President, Sunil Gulati stated, “The idea wasn’t to be arrogant. We aimed big, we drempt big, and still what we dream about.”
Project 2010 is a player development program that was built with the ultimate goal to win this year’s World Cup. The 1999 inaugural class included future national team members Landon Donovan, DaMarcus Beasley, Oguchi Onyewu, and Kyle Beckerman.
Other national team members, Jozy Altidore, Tim Howard, and Clint Dempsey were part of Project 2010′s other development initiative called Project 40, which is now called Generation Adidas. Project 40 was set up to find the 40 best soccer players coming out of high school who would step into the pros rather than attend college.
While the U.S. is not picked by too many to win this year’s World Cup, I guess it isn’t beyond the realm of possibility. Last year, the United States did pull off a victory against Spain, a favorite to win the 2010 World Cup, in the Confederation’s Cup. While Spain is clearly a more dominant team, the point is that it is not out of the question for any of the 32 teams to land an upset and be crowned as champions.









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